Eylea Product Manager



[Your Tasks and Responsibilities]

- Define the product vision and objective and develop marketing strategies including marketing plan, core positioning, messaging and promotional plan of assigned brand.

- Implement marketing plans to achieve brand strategic objectives

- Communication of Marketing Plan, Operation Plan and Cycle Plan to Sales Force and Supporting functions

- Develop promotional materials according to cycle plan

- Organize marketing activities (e.g. Round Table Discussions, seminars, symposium, campaigns, Direct to Patients/Consumer activities) 

- Identify and utilize external agencies in cooperation with PR/COMM to develop marketing campaigns

- Monitor and analyze business performance and market situation via appropriate tools.

- Delivery of sales target and manage to meet budget, revenue and profitability goals for brand/product in close cooperation with sales forces.

- Develop and maintain relationship with Key Opinion Leaders (KOL) and other healthcare professionals

- Check pharmaceutical regulations and compliance issues for promotional plans


[Qualifications / Requirement]

- University degree in Science field or MBA is preferred

- At least 3 years Marketing experience

- Business insight and Strategic mindset

- Good spoken & written English

- Capability of communicating with Medical Thought Leader and internal people

- Customer-oriented



 


 

 “신체적 조건과 출신 지역, 혼인여부, 재산, 구직자 직계존비속 및 형제자매의 학력, 직원, 재산과 관련된 정보는 지원서류에 포함하지 마십시오. 단, 바이엘코리아에 재직 중인 가족이 있을 경우, 회사가 공정한 채용을 위한 조치를 취할 수 있도록 입사지원서를 통해 사전에 고지해 주시기 바랍니다.”