EYLEA Product Manager

[Job Description]

1.     Develop Brand Strategy

• Work with country cross functional brand team and collaborate with Regional team to develop the local brand strategy
• Propose strategic options, in alignment to the Regional/Global Brand Plan (where appropriate)
• Work towards maximizing growth opportunities whilst optimizing resources

2.     Responsible for Brand Financial Performance

• Provide initial budget plans to ensure success and sales forecast for brand
• Responsible for regularly brand tracking and monitoring

3.     Act as Brand champion with internal and external stakeholders

• Train and guide sales team on brand strategy and product knowledge (key selling messages, etc.)
• Develop and manage market and competitive intelligence through regular customer interaction (field visits, meetings, conferences…)
• Determine their impact to the brand

4.     Manage the Marketing Plan

• Develop the brand plan with appropriate alignment to the regional brand plan
• Develop promotional materials/activities/programs/campaign that are consistent with the brand strategy
• Manage brand communications to the sales forces, thought leaders and external agencies to ensure consistency of execution in the brand strategy
• Track and monitor implementation of the brand plan and make mid-stream deviations when necessary

5.     Ensure Ethical and Compliant Behavior

• Ensure all activities supporting the brand is compliant with legal requirements and Bayer Corporate guidelines and regulations

[Qualifications / Requirement]

• Master or Bachelor’s degree required, major in Pharmacy, Biology and Chemistry is preferred
• At least 3 years Product Marketing experience in Specialty Medicine is preferred
• Experience in MNC Pharma industry preferred
• Commercial acumen and understanding of business financials
• Results oriented, resourceful, independent.
• Collaboration, interpersonal effectiveness and communication skills. 

[근무조건]

근무 형태: 정규직

근무 요일/시간: 주 5일(월~금)

근무 지역: 서울 영등포구 여의도동

급여: 회사내규에 따름

[문의사항]

E-mail: yeonsoo.kim@bayer.com

[기타 안내사항]

- 면접은 서류전형 합격자에 한해 개별통지 합니다

- 국가보훈대상자와 신체장애자는 관련서류 제출시 관계법에 따라 우대합니다

- 남자는 병역필 또는 면제자로 해외출장에 결격사유가 없는 자를 모집합니다

- 제출하신 서류는 일체 반환하지 않습니다.

- 입사지원서 내용에 허위사실이 판명될 경우 입사가 취소될 수 있습니다.

- 신체적 조건과 출신 지역, 혼인 여부, 재산, 구직자 직계존비속 및 형제자매의 학력, 직업, 재산과 관련된 정보는 지원서류에 포함하지 마십시오. 

(단, 바이엘코리아에 재직 중인 가족이 있을 경우, 회사가 공정한 채용을 위한 조치를 취할 수 있도록 입사지원서를 통해 사전에 고지해 주시기 바랍니다.)