EYLEA product manager
[Tasks and Responsibilities (담당 업무 및 책임)]
1. Develop Brand Strategy
- Work with country
cross functional brand team and collaborate with Regional team to develop the
local brand strategy
- Propose strategic
options, in alignment to the Regional/Global Brand Plan (where appropriate)
- Work towards
maximizing growth opportunities whilst optimizing resources
2. Responsible for Brand
Financial Performance
- Provide initial
budget plans to ensure success and sales forecast for brand
- Responsible for
regularly brand tracking and monitoring
3. Act as Brand champion
with internal and external stakeholders
- Train and guide
sales team on brand strategy and product knowledge (key selling messages, etc.)
- Develop and manage
market and competitive intelligence through regular customer interaction (field
visits, meetings, conferences…). Determine their impact to the brand
4. Manage the Marketing Plan
- Develop the brand
plan with appropriate alignment to the regional brand plan
- Develop promotional
materials/activities/programs/campaign that are consistent with the brand
strategy
- Manage brand
communications to the sales forces, thought leaders and external agencies to
ensure consistency of execution in the brand strategy
- Track and monitor
implementation of the brand plan and make mid-stream deviations when necessary.
5. Ensure Ethical and
Compliant Behavior
- Ensure all
activities supporting the brand is compliant with legal requirements and Bayer
Corporate guidelines and regulations
- Communicate Bayer’s standards of Business Ethics and Compliance to both internal and external customers
[Qualifications/Requirement (자격/조건)]
- Master or Bachelor’s degree required, major in Pharmacy, Biology and Chemistry is preferred
- At least 3 years Product Marketing experience is preferred
- Experience in MNC Pharma industry preferred
- Commercial acumen and understanding of business financials
- Results oriented, resourceful, independent.
- Collaboration, interpersonal effectiveness and communication skills.
- Excellent in verbal and written English, in addition to local language (as applicable).
[근무조건]
근무 형태: 정규직
근무 요일/시간: 주 5일(월~금)
근무 지역: 서울특별시 영등포구 여의대로 108, 타워2 (파크원)
급여: 회사내규에 따름
[기타 안내사항]
- 면접은 서류전형 합격자에 한해 개별통지 합니다
- 국가보훈대상자와 신체장애자는 관련서류 제출시 관계법에 따라 우대합니다
- 남자는 병역필 또는 면제자로 해외출장에 결격사유가 없는 자를 모집합니다
- 제출하신 서류는 일체 반환하지 않습니다.
- 입사지원서 내용에 허위사실이 판명될 경우 입사가 취소될 수 있습니다.
- 신체적 조건과 출신 지역, 혼인 여부, 재산, 구직자 직계존비속 및 형제자매의 학력, 직업, 재산과 관련된 정보는 지원서류에 포함하지 마십시오.
(단, 바이엘코리아에 재직 중인 가족이 있을 경우, 회사가 공정한 채용을 위한 조치를 취할 수 있도록 입사지원서를 통해 사전에 고지해 주시기 바랍니다.)